Hope Health Supplements

Hope Health Supplements, founded by Jayne Gingell, has launched its new human range after years of proven results in equine and canine nutrition. Among the early adopters is Victoria Emily, an FMG Pro Bikini athlete representing the UK at the Worlds in Australia in 2025. She uses Hope Health’s bespoke formulations to support mood, hormone balance, energy, and recovery during her intense training programme. “I have worked with Jayne for a few years and she launched this incredible new bespoke option early to support me in my World title campaign, which I’m really excited about. Being closely involved in the product development and launching as the first bodybuilding bespoke brand in the world, then qualifying for the Worlds, is something I would never have dreamt of earlier this year,” said Victoria Emily.   

Since starting on Hope Health’s bespoke blends, I feel more energised and powerful in my training. My sleep has improved, I wake up fresher, and my cognitive focus is sharper both in and out of the gym. It’s given me a new level of balance — not just physically but mentally — which has been vital in preparing for the Worlds. But these supplements are not just for athletes — they’re for everyone. I already have friends who needed support and found it through Hope Health, and I know in time there will be many more,” said Victoria Emily. Painting Image taken at Felixstowe Nature Reserve by Ashley Osman.  

Jayne is well-known in the equestrian and canine world for creating award-winning bespoke formulations, trusted for their purity, innovation, and effectiveness. But while she was building that reputation, she was also quietly formulating human supplements in parallel. Many of her horse and dog clients asked for support themselves, after seeing how dramatically their animals improved. Over the years, Jayne has researched and refined botanical blends for humans, building a body of results and experience that now powers the official launch of Hope Health’s human brand.

“I’ve been working with humans for years while also supporting horses and dogs,” explains Jayne. “That gave me years of research and real-world feedback. The results showed how botanical support for wellbeing can be made specifically for each person. Victoria Emily’s achievement qualifying for the Worlds is huge, and while we had worked together before, our joint venture to reach the world stage with bespoke supplements came earlier than planned. As a marketeer and botanical nutritionist, I could never have predicted such a natural synergy — a meeting of minds, bodies, and goals.”

“I’ve worked with Jayne since 2017 and was one of the first to nudge her to formulate a human blend for me after seeing results on my horses. The results were undeniable—better joint mobility, calmer hormones, and a noticeable reduction in water retention and bloating. Jayne’s bespoke approach changed how I look after my health, and I’m thrilled she’s bringing this level of care to more people through Hope Health.” — Debbie Bond

Hope Health now offers over 150 natural ingredients — botanicals, amino acids, adaptogens, mushrooms, and minerals — combined with open-source AI technology and customer care via WhatsApp. This ensures every client receives the right blend, ongoing support, and easy ways to track and store progress..

The brand is named after Jayne’s dog, Hope, diagnosed with hip dysplasia but now thriving without surgery thanks to a bespoke blend. Her recovery became the brand’s inspiration: pure, personalised supplements can transform lives.

Rooted in Bury St Edmunds, Hope Health now supports whole families — from stressed teenagers and ADHD children gaining focus, to adults navigating hormones, and older generations needing joint and immune support. With a track record of research and results behind it, the brand is set to make an impact far beyond Suffolk.

Hope Health Supplements Ltd provides bespoke equine, canine, and human supplements crafted from pure botanical, amino acid, and mineral ingredients. Every formula is preservative-free, hand-blended in small batches, and guided by Jayne’s 12 years of experience and her signature AI assistant, Hope. of Fizz Marketing lies a set of core values that guide everything we do. These values include integrity, creativity, innovation, and a passion for excellence. We believe that by staying true to these values, we can deliver exceptional results for our clients.